Episode 11: Exploring Reviews & Ratings With Wall Street English
In this episode of Local Marketing Beat, host Christian Hustle sits down with Eirin Rushfeldt, Digital Marketing Manager at Wall Street English, a multi-location international English language learning academy, to explore how the brand manages customer reviews efficiently and effectively across its franchise and corporate locations.
Together, Christian and Eirin dive into:
- Why reviews are a key component of Wall Street English's customer acquisition strategy, enabling them to rank highly in local search, win consumer trust, and make informed operational decisions.
- How Wall Street English responds to reviews and their best practices for doing so across multiple countries, languages, and franchises.
- How Uberall's AI-powered review responses are streamlining the review management process.
Learn more about Location Marketing with Uberall here 👉 https://uberall.com/en-us/resources/blogs
📖 *Review Management Strategy*:
https://uberall.com/en-us/resources/blog/it-pays-to-have-a-comprehensive-review-management-strategy
🤝 *Connect with Christian Hustle on LinkedIn*:
https://www.linkedin.com/in/ch...
🤝 *Follow Eirin Rushfeldt on LinkedIn*:
https://www.linkedin.com/in/ei...
⌚️ Timestamps:
0:00 - Introduction to The Local Marketing Beat Podcast
0:32 - Introduction of Erin Rushville and Wall Street English
1:30 - Overview of Wall Street English's Global Franchise Model
2:48 - Importance of Reviews in Different Markets
3:36 - Collecting and Managing Reviews for Trust and SEO
4:30 - Best Practices for Responding to Reviews
6:57 - Handling Negative Reviews and Maintaining Professionalism
10:22 - Managing Reviews Across Multiple Languages and Regions
12:50 - Integration of Review Management with Business Operations
14:31 - Use of AI for Efficient Review Responses
15:40 - Benefits of Uberall's Platform for Review Management
17:16 - Cleaning Up and Optimizing Locations on Uberall Platform
18:50 - Uberall Mobile App for Quick Response Times
19:58 - How to Connect with Wall Street English and Final Thoughts
20:56 - Outro and Invitation to Subscribe and Learn More about Uberall
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